Digital Advertising & Marketing Services

For Banks, Credit Unions, & Financial Services Companies

With data, and empathy, we’ll make sure you’re top of mind when potential customers and members search for financial services.

From Search to Display Campaigns, We Have Proven Results

DBS combines decades of financial services marketing experience with cutting edge technical understanding to build Search (PPC) and Display campaigns that will impact your bottom line.

Evergreen Search Campaigns

Evergreen Search Campaigns

Digital marketing is building relationships through an always-on, evergreen online presence. So, when someone’s ready for a new car or mortgage, your institution is one click away, on their mobile device, in their search results, on their Facebook page. Get more clicks for every dollar you spend.
Display Campaigns

Display Campaigns

Maybe your customer or member got a new job, got married, or had a baby. People need new cars, new homes, new accounts year-round for a lot of reasons. We create display campaigns and generate placements based on data and deep market understanding that drives measurable results.
Brand Awareness & Event Campaigns

Brand Awareness & Event Campaigns

The key to a successful event is awareness. DBS can geotarget brand awareness and event campaigns to specific audiences. Rather than waste dollars on potential customers or members who can’t respond, we make sure to get the word to those who are likely to.

Trusted by Banks and Credit Unions Nationwide

We're 100% devoted to results-driven financial services marketing

Let's Work Together

Search Engine Marketing Pricing

Silver

$750/ month

plus one-time build cost

  • Includes one Search and one Display campaign for a product line of your choice
  • Ongoing optimizations
  • Conversion tracking
Contact Us

Gold

$2,200/ month

plus one-time build cost

  • Includes 3 Search and 3 Display campaigns for 3 different product lines
  • Ongoing optimizations
  • Conversion tracking
Contact Us

Platinum

$3,500/ month

plus one-time build cost

  • 5 Search and 5 Display campaigns for up to 5 different product lines
  • Ongoing optimizations
  • Conversion tracking
Contact Us

We're Obsessed With Showing Results

Increase in
Qualified Leads

After switching from a well-known digital agency, we audited and rebuilt a car leasing company's search campaigns and almost immediately saw a 486% increase in qualified leads.

Increase in
Real Estate Leads

After launching a digital strategy that included search and rate table campaigns, a credit union in Texas went from an average of 163 leads per month to more than 800.

Cost-per-Conversion
Improvement

Upon launching a new always-on, evergreen product marketing strategy, a New York credit union saw an improvement in cost-per-conversion of over $200 while also significantly increasing online leads.


Is Your Current Digital Marketing Strategy Working?

Get a Search Engine Marketing Audit

There’s nothing set-and-forget about Search Engine Marketing (SEM). It must constantly respond to new internet search rules, new best practices, new demand. DBS can assess your:

  • Keyword quality
  • Ad quality
  • Landing page experience
  • Conversion rate and other metrics

We provide a data-based report detailing what’s moving the needle and what’s missing the mark, along with recommendations for making your SEM a powerful strategic tool toward achieving your business goals. And if you decide to have DBS manage your ongoing SEM efforts, we’re happy to put that new plan into action!

Get a Free Consultation
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Let's Transform Your Online Advertising

Designing and building effective, results-driven search engine marketing is no easy feat. Unlike other SEM agencies, DBS DX is proficient and 100% focused on SEM campaigns for banks, credit unions, and financial services companies of any size across the United States. We'll act as an extension of your team and work together to increase leads across any of your core product lines.


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Digital Marketing Strategy & Consulting Services

Results, Attribution, & Reporting

As much as financial services institutions focus on customers, members, community, and relationships, this is a highly regulated, numbers-based industry with a unique culture. DBS understands the culture and the need to hit targets, follow the rules, and satisfy fiduciary requirements. We can consult with your team on what it takes to produce, track, and measure results in terms of advertising effectiveness, leads, loan approvals, customer or member acquisition, and more.

User Authentication & Tracking Pixels

As long as users are on your website, their behavior is easily trackable. But what happens when they click “Apply Now” and go to your loan application vendor’s website? For most financial services marketers, tracking customers or members and prospects becomes a game of Whack-a-Mole once third-party vendors get involved. We can help you figure out how to negotiate re-marketing strategies with third party vendors so you can track customers and members throughout their journey.

Omni-Channel Marketing for Financial Services

Omni-channel marketing means you’re where your customers are: through phone, text, online banking app, social media, and a slew of ever-changing communication channels. We know the game - provide cutting edge service while safeguarding customers' and members’ privacy. DBS is experienced in architecting and implementing omni-channel marketing and customer experience portals that comply with federal and industry regulation.